Green Packaging from Consumer and Business Perspectives

Sustainable development is a global objective that aims to address the societal challenge of climate action, environment, resource efficiency, and raw materials. In this sense, an important strategy promotion green packaging, is, use sustainable materials designs for packaging goods. recent years, many research works have been published in specialised area covering different perspectives dimensions packaging. However, our knowledge, no previous investigations analysed activity on from business consumer perspectives. The present study intends fill gap by analysing all publications found Scopus database with help visual analytic tools, including word clouds Gephi network visualization software. More specifically, analyses impact viewpoints, some specific issues such as design used costs, marketing strategies corporate social responsibility related waste management, circular economy, logistics, supply chain management. results obtained reveal growing interest scholars researchers these dimensions, made patently clear increasing number journal years. practical implications are significant, given awareness among companies consumers about importance through alternatives. could be very useful those agents who interested learning main lines being developed field